Digital marketing agency · Bucharest · since 2018
Succes Grup builds and promotes your business online: WordPress and custom websites, custom CRM systems, social media management, Google Ads and Facebook Ads campaigns, email marketing, CRO and AI training — all coordinated by a single partner.
In short
A digital marketing agency plans, builds and optimises a business’s online presence: the website (the foundation), the promotion channels (social media, Google Ads, Facebook Ads, email) and the process that turns visitors into customers (conversion rate optimisation). The gap between mediocre results and real growth comes down to coordination: when the website, the ads and the content work as one system, every euro you invest does more.
Terms explained: Digital marketing glossary · Straight answers: Frequently asked questions
The Succes Grup system
Every healthy digital marketing strategy covers three directions that work together. If one is missing, it holds back the other two. Tap a service in orbit to see what it does.
inner ring: Presence · middle: Promotion · outer: Performance
Every service revolves around the same goal: more customers at a lower cost. That is why we coordinate them together.
A WordPress website or custom platform, CRM systems and internal platforms, an online store, a consistent identity and maintenance that keeps everything fast and secure.
Start with the website →Social media for community and trust, Google Ads for buying intent, Facebook Ads for new demand, email to bring people back.
See the channels →Conversion rate optimisation, correct measurement and continuous testing — plus AI and marketing training that makes your team more capable.
Increase conversions →The Lab · free tools
Calculate, simulate and plan before you spend a euro. Everything runs right in your browser — no account, and no data sent anywhere.
9 questions → a score for Presence, Promotion and Performance, plus a personalised action plan.
From your budget: clicks, leads, customers, cost per customer and ROAS, channel by channel.
How much extra revenue the same traffic brings at a better conversion rate.
Write your ad and see it live as a Google and Facebook ad, with limits and checks.
Clean, measurable campaign links with a print-ready QR code.
A 4-week editorial plan with ideas, formats and times — CSV and calendar export.
Pick the site type and features; get the price range and the recurring costs.
Customer lifetime value, acquisition cost, break-even ROAS and payback period.
Title and meta description in pixels, with desktop and mobile previews and copy-ready code.
Inbox preview, spam-risk checks, a score and A/B comparison of subject lines.
A 33-point checklist with a score and your top 5 prioritised fixes.
Quick test · CRO
With the same traffic, a slightly better conversion rate means extra revenue every month. Move the sliders:
Estimated extra revenue per year, at a +30% conversion rate
43,200 EUR
+45 conversions a month, without spending anything extra on traffic.
Services
From the first pixel of the website to the last conversion in your campaigns. See all services in detail.
Fast, easy-to-manage business websites.
WordPress website development →Tailor-made platforms and API integrations.
Custom websites & web apps →Bespoke CRM, portals and internal tools.
Custom CRM systems & web platforms →Complete e-commerce: payments, shipping, invoicing.
WooCommerce online stores →Updates, security, backups, support.
WordPress maintenance →Strategy, content, publishing, community.
Social media management →Meta campaigns that create demand.
Facebook & Instagram Ads →Search, Shopping, PMax, YouTube.
Google Ads →Newsletters, automations, segmentation.
Email marketing & automation →Same traffic, more sales.
Conversion rate optimisation →Hands-on training for teams.
AI & marketing training →SEO and GEO through our dedicated brand, via Succes SEO.
succes-seo.ro →Link building on Romanian publications, via AdvertorialeSEO.eu.
advertorialeseo.eu →The trajectory
Five stages, in the right order. We don’t send ads to a website that doesn’t convert — the foundation comes first.
Start with the free scanWe get to know your business, your goals and where you stand today: what you have, what’s missing, what’s holding you back. Free, with no obligation.
We build the right plan: which services, in what order, with what budgets and what expected results — transparent, with clear deliverables.
The website, tracking and identity — put right before any money goes into promotion. Advertising a weak website wastes money.
We launch the right channels — social media, Google Ads, Meta Ads, email — working together.
Monthly reports on real figures, continuous testing and conversion rate optimisation — budget always moves towards what works.
Why Succes Grup
Website, CRM systems, social media, Ads, email, CRO — plus SEO and advertorials through our dedicated brands Succes SEO and AdvertorialeSEO.eu. No juggling five suppliers who don’t talk to each other.
8+
on the Romanian market, since May 2018
13
coordinated by a single partner
Reports on real figures and access to your own Ads and analytics accounts — the data belongs to you.
Years of web design projects, campaigns and training sessions — we know what works on the Romanian market. Selling abroad, or entering Romania? See our international digital marketing service.
We don’t run ads to websites that don’t convert. The right order — foundation, then traffic, then optimisation — is the difference between budget invested and budget burned.
Through our AI and marketing training, your team learns to work with us, not just wait for deliveries. The knowledge stays in your company.
100%
your accounts and data stay yours
From the blog
40 hands-on guides on websites, campaigns, social media, email, analytics and AI in marketing — written from practice. See all articles.
How to arrange a campaign page with a single goal: promise, proof, objections, form and the mistakes that make customers cost more.
How to plan Reels, TikTok and Shorts clips: the hook, a simple script structure, phone filming, captions and one production day a month.
How to structure Facebook ads creative testing: which variables to test and how much data you need.
Frequently asked questions
Below are the most important ones — all the answers, organised by category, are on the FAQ page.
A digital marketing agency covers a business’s whole online presence: social media management, paid campaigns (Google Ads, Facebook Ads), building and maintaining websites, email marketing, conversion rate optimisation and the overall promotion strategy. At Succes Grup all of this sits under one roof, coordinated as a single system.
It depends on where you are. With no website, or an outdated one, start with web design — it is the foundation. With a good website but no visitors, start with promotion (Ads, social media). With traffic but no sales, start with conversion rate optimisation. On the first call we tell you honestly what the right order is for your case — or take the free digital maturity scan first.
Each service has its own pricing logic: websites are quoted per project, social media management and Ads campaigns on a monthly retainer plus the promotion budget, and training per session. After a free conversation about your goals you receive a transparent quote with clear deliverables. For a first idea of what a website costs, use the free configurator.
Yes — through our dedicated brand, Succes SEO (succes-seo.ro), which specialises exclusively in SEO and GEO. For link building through advertorials there is AdvertorialeSEO.eu. Each discipline has its own team and platform, while you deal with a single group as your partner.
Google Ads reaches people who are actively searching for what you offer (existing intent). Facebook and Instagram Ads create demand by showing your offer to the right audience (generated intent). For most businesses the two combined deliver the best results — and we manage them together.
A content strategy, an editorial calendar, creating posts (copy and visuals), publishing, community interaction and monthly reports. The goal isn’t to “post something”, but to keep a steady presence that builds trust and brings in enquiries.
Yes — we take over WordPress sites regardless of who built them: technical audit, clean-up, updates, hardening and then monthly maintenance. If the site is too far gone, we tell you honestly when a rebuild costs less than a repair.
Yes. All 11 tools in the Lab (digital maturity scanner, Ads budget simulator, CRO and LTV/CAC calculators, ad studio, SERP preview, email subject tester, landing page audit, UTM builder, social media calendar, website configurator) run entirely in your browser, with no account. The data you enter is not sent anywhere — unless you choose to send us the result through the contact form.
The founder
Dr. eng., founder of Succes Grup, Succes SEO and AdvertorialeSEO.eu and lecturer at Artifex University, Faculty of Marketing. Since 2018 he has been building digital presences, campaigns and marketing systems for Romanian businesses, and training teams in applied AI.
panaitmihaivlad.roLaunch
Tell us what you want to achieve — a new website, campaigns, social media or the whole package — and we’ll reply with a concrete proposal and a transparent budget, with no obligation.
